As what’s happened every year for the last 25 years, restaurant operators will attend MURTEC, the multi-unit restaurant technology conference in March. MURTEC is known for its ability to bring the most innovative thinkers together and facilitate conversations around the biggest challenges facing the foodservice industry. Combine that with the annual release of their technology study, the event always sparks ideas among C-level executives from some of the most well-known restaurant brands.
Hospitality Technology, the hosts of MURTEC, will release their 2020 Restaurant Technology Study in conjunction with the conference. As a platinum sponsor of this year’s study, Smartbridge is looking forward to attending and participating in future analysis of the study’s findings. (View the 2019 study here.)
Last year, key findings of the study told the story of restaurants looking to balance IT spending with innovation, without being held back by legacy systems. Top strategic objectives for tech focused on many of the same priorities Smartbridge places on the industry. As no surprise, the digital engagement leaders and close followers are interested in: