Microsoft Unveils Azure Synapse Analytics and Azure Purview

In Microsoft’s digital event on December 3rd, Shape Your Future with Azure Data and Analytics, they revealed a significant leap forward in predictive power.

Microsoft has revealed Azure Synapse Analytics and Azure Purview as being the next generation of analytical and predictive power for the organization. In their December 3rd virtual event, the Microsoft executive team shared their excitement for addressing the innumerable silos of data seen these days by organizations of all sizes.

Data warehouses and data lakes help collect and analyze data of any size and format. But as Microsoft says, they “created niches of expertise and specialized technology in the process.” The more new technology is applied to integrate and analyze data, the more silos are created.

Azure Synapse Analytics
Microsoft partner
Azure cloud modernization
Smartbridge is a Microsoft Partner
Microsoft Satya Nadella

“If you don’t know where or what your data is, you don’t know the future of your organization.”
– Satya Nadella, Microsoft CEO, during the “Shape Your Future with Azure Data and Analytics” digital event

Therefore, Azure Synapse Analytics is a single service offering that brings together data integration, enterprise data warehousing and Big Data analytics. It includes capabilities that support the needs of data engineering, machine learning and BI.

Data governance is always the first (or should be!) concern to be addressed. So Microsoft has developed Azure Purview to achieve a a complete understanding of data. Purview will help you discover all data, track lineage and create a business glossary wherever it is stored. That’s on-prem, in the cloud, and SaaS applications.

Read the full announcement from Microsoft, “Shape your future with data and analytics” >

Smartbridge is happy to help you explore and identify opportunities to bring modern solutions to solve modern data problems. Contact us to start your journey. 

Looking for more on data & analytics?

Explore more insights and expertise at

There’s more to explore at!

Sign up to be notified when we publish articles, news, videos and more!