Best Practices for AI Integration in Your Organization
There is a growing performance gap between companies simply using AI tools and those reengineering around AI Agents. Smartbridge CEO, Sri Raju asks, “Is AI part of your operating model?”
You are already thinking about how to incorporate AI into your business. If you are not, now is the time to start. Is AI a bubble? That’s the wrong debate. AI is maturing quickly, and innovative companies are already moving from experimentation to execution.
The “Art of the Possible” for AI-driven business transformation is significant, but organizations must approach AI deliberately and with structure, not through unfocused adoption or short-term enthusiasm.
Do not try to layer AI on top of a go-to-market and operating model designed for a pre-AI digital world.
As Schneider Electric CEO Olivier Blum put it, you should not try to build “the intelligence of the future with the infrastructure of the past.” While he was speaking specifically about energy transformation, the principle applies to any organization serious about long-term growth.
The Bottom Line
AI layered onto outdated processes does not create a meaningful advantage.
AI integrated into core business processes and customer relationship execution does.
In conversations with mid- to large-size companies in Q4 2025, I consistently heard the same plan: scale the use of AI agents across operations in 2026.
Best Practices: What Innovative Companies Do
1. Reengineer the business operating model
Design operating models where AI agents actively monitor, measure, and manage core business functions.
2. Reengineer customer relationship and lead-to-cash processes
Deploy AI agents across segmentation, targeting, quotation, pricing, sales execution, and customer lifecycle management.
3. Redesign business processes with AI-infused workflows
Build workflows that intentionally combine humans, systems, models, agents, and analytics rather than treating AI as an add-on.
4. Develop AI models tailored to your business
Focus on models built for your realities, such as procurement pricing, customer pricing, product forecasting, and customer churn.
5. Monitor and measure ROI continuously
Track customer satisfaction, revenue and margin lift, and error reduction to validate impact and guide scale.
Orchestrate your organization’s transformation with AI-infusion, and you will win because you create efficiencies to grow topline and bottom line.
At Smartbridge, we are helping executives learn the ‘Art of the Possible’, distilling “What AI is and What it is not,” and assisting with the infusion of AI agents into reengineered business processes.
If you want to learn more or just talk about how best to start your journey, please reach out to our AI leaders or me.
