BI Maturity Roadmap Education Highlighted at MicroStrategy World

In Smartbridge’s many years of sponsoring and speaking at MicroStrategy World, we have witnessed an evolution in maturity from organizations looking to use data more intelligently. While once impressing attendees with data visualizations built for tablets, the journey has taken customers to an exciting place where agile, intelligent and self-service analytics have captured the attention of the enterprise.

If you’re attending MicroStrategy World, we encourage you to stop by Smartbridge booth 100 to explore these topics further. Plus, be sure to add the events below to your schedule.

If you’re not attending the conference, or considering MicroStrategy solutions, contact us to hear the content of these presentations on your schedule.

SESSIONS

Fiesta Restaurant Group: Enabling Self-Service Analytics with MicroStrategy

WEDNESDAY, FEB. 6, 2-2:45PM

Fiesta Restaurant Group, Inc., owns, operates, and franchises the Pollo Tropical and Taco Cabana restaurant brands, with over 300 restaurants in the US and abroad. Fiesta experienced various challenges that spanned people, processes, and technology related to business intelligence and analytics. To address them, they initiated a program to implement an enterprise-wide business intelligence solution. Self-service analytics was a crucial success factor in the success of this program, since a large part of the analytics and insights for the organization were driven by the finance and performance analysis team. Attend this session to learn how MicroStrategy is paving the way for the future of self-service analytics at Fiesta. You’ll learn:

• How Fiesta succeeded in building an enterprise-wide analytics program with MicroStrategy
• How they enabled self-service analytics
• Best practices for a successful MicroStrategy program

Customer Sentiment Analysis in MicroStrategy

WEDNESDAY, FEB 6, 8:15AM AND 12:45PM
Located in the EXPO HALL DEMO THEATER

Understanding the voice of the customer is crucial and becoming more complex in today’s digital ecosystem. Sometimes the information we need to analyze is not easily quantified for analysis, for example with customer comments on social media. This is where sentiment analysis comes into play. Sentiment Analysis is the process of interpreting text or speech in order to quantify the emotions present. Come join us for a quick demo on how to implement sentiment analysis with R-Scripts in MicroStrategy.

Read more: An Introduction to Sentiment Analysis in MicroStrategy